Why Does the Maybach 62S Cost $500 000? Scene Asia WSJ

13 Июн 2015 | Author: | No comments yet »
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The Maybach isn’t the most car in the world, but it is the highest-price line of made by Mercedes-Benz. The 62S model of the — the auto maker’s answer to the and Bentley — costs 8 million Kong dollars (about million). And that’s without

But the biggest reason for its high is the Hong Kong luxury about 50% in this Chinese In the U.S. the car costs about Even so, we found that as cars go, the Maybach doesn’t much beyond what cars in this category save for a couple of features.

The received a facelift last and small changes were to the exterior, including a larger grille in front, more mirrors, new wheels — with 20-inch alloy hubcaps in a sterling silver color for the 52S and 62S — and daytime LED driving headlights driving lights are mandatory on sold in the European Union; but disagree on whether they cut on the rate of traffic fatalities). Of all the models available in Hong the 62S has the most powerful engine. Oh, and the “S” for “special.”

The 62S was a popular Christmas gift Hong Kongers, according to the and all 60 of its available models sold out in months. Now, there is an waiting list for the car.

At the dealership in Hong Kong — a space with a terrace Repulse Bay and an open bar — senior Karin Hoo explains why the car costs figures.

More colors: Buyers can from 18 different exterior including the newest Maybach Bahamas Blue” (a dark sky That’s four more the standard number offered in Benz models. Of course, as all luxury cars, the Maybach can be any color under the rainbow for an fee.

Sheepskin interiors: nappa-leather interiors are standard and seat is upholstered with a piece of uncut hide. choose between two colors: or white.

Back-seat recliner: Maybach owners rarely sit in the seat of their car; have chauffeurs.

Fashioned first-class airplane seating, the back seat reclines to a flat position and comes a leg rest and tray table on the “That’s why they call the a ‘jet on wheels,’” Ms. Hoo says. The seat has 84.5 centimeters of

Perfume atomizer: Forget those paper air fresheners hang on the rearview mirror. Maybach 62S is fitted with a atomizer — built into the vent. That’s guaranteed not to the fine leather interior or (no doubt) bespoke or haute clothing, of course. Swiss and scent manufacturer Givaudan two scents just for the Maybach: a green tea and more-masculine agarwood.

An meter: Most Mercedes models are roughly five long; the Maybach 62S — as its name — is 6.2 meters. “We name the car in the same way are named after their Ms. Hoo says.

Maybach window

A glass roof: With the of a button, the glass roof from opaque to clear to let in light (it’s made a liquid-crystal membrane of conductive plastic, and an electric current in the changes the view). Another triggers a cover to close the glass roof completely.

Turn on the side LED lights, the edge of the window, for softer lighting. “The idea is to just the right ambience the prefers,” Ms. Hoo says.

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Engine: With a 12-cylinder, engine, the Maybach 62S can hit 100 kilometers an in just five seconds a second faster than luxury sports cars). It can hit a speed of 250 kilometers an hour. The name, in fact, comes engineer Wilhelm Maybach, who the engines of the first Mercedes.

Entertainment system: Two 9.5-inch monitors are installed in the back of the seats. The monitors can play or connect to the Internet through the built-in WLAN wireless Sound is surround: 21 speakers, by Bose, are strategically placed the car for what Ms. Hoo calls “concert-hall And everything is controlled via a center with a remote control in the and front seats.

Customizable “Each Maybach is meant to be and personalized to the customer’s own preferences,” Ms. Hoo Ask and you shall receive, the dealership from adding your crest to the seats to installing a in the back. But there isn’t a of “extras” from which to — it’s up to the customer to ask. add-ons have included the crests etched onto the fax machines and cigar humidors.


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