Mercedes SClass Center Stage at 2013 Techno Classica Exhibition…

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Mercedes S-Class Center at 2013 Techno Classica

Mercedes-Benz S-Class tradition is focus of Mercedes-Benz Classic’s at the 25th Techno Classica in

by Jim Davis | 03 April 2013

the photo gallery

Mercedes-Benz is making the exclusive history of the and its pioneering innovations the main of its brand presentation at the 25th Classica in Essen from 10-14, 2013. Mercedes-Benz, the oldest car manufacturer will be its exhibits at the largest international fair for classic vehicles on a covering 4500 square in hall 1 of the Essen Exhibition

“The Techno Classica is one of the most important events in the for classic cars,” is how Michael Head of Mercedes-Benz Classic, the importance of the leading international for classic vehicles. “Together our officially recognised brand we will be able to communicate the world of Mercedes-Benz Classic and at the time demonstrate our very partnership with them,” Michael Bock.

And here the Stuttgart brand be dedicating 1000 square of its exhibition space solely to its class, top-of-the-range vehicles the S-Class and their predecessor series – from the early of the automobile right up to modern A particular gem is the Benz “Prinz-Heinrich-Wagen” 1910. Mercedes-Benz Classic has restored this original touring car at great expense and in with the requirement for utmost The car therefore stands for both the motorsport tradition of the brand and the competence of Mercedes-Benz Classic in the of extensive, true-to-original restoration The project was carried out in co-operation the Louwman Museum in The Hague Netherlands), who also had a “Prinz-Heinrich-Wagen” 1910 restored to original

S-Class Gallery

The focal of the Mercedes-Benz Classic exhibition be the presentation of the unique S-Class in a gallery of twelve vehicles. The of the S-Class and its product values their roots going way in brand history to the invention of the will be demonstrated by three dating from the first of the twentieth century: the Mercedes-Simplex 60 hp which was used as a touring car by Emil Jellinek – whose Mercédès Jellinek lent her to the brand – as well as a Nürburg 460 (W 08, and a model 770 “Grand Mercedes” (W 07, In addition to nine other representing the ancestors of the range-topping, saloons since 1951, the Classic exhibition stand be taking a look into the with the new 222 model series will be given its market this summer.

The Benz “Prinz-Heinrich-Wagen” from

The “Prinz-Heinrich-Wagen” exhibited at the Techno is one of only two true-to-original vehicles to have survived the more 100 years since their racing appearance. It is extraordinary of the visionary technological leadership of era. The ten Benz racing cars built at the time specifically designed for the Prince Tour of 1910 and they technically far ahead of their The spirit of such excellence is of the Mercedes-Benz brand values have formed the basis for the of amazing vehicles across all The car from the Mercedes-Benz Classic reached the finishing line of the Prince Heinrich Tour in place, and then in the same it also went on the Tsar Tour. The car still has the modified which the racing car was fitted for this race in Russia.

A good partnership between and clubs


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Mercedes-Benz Classic and the recognised brand clubs more demonstrate their affinity at the Techno Classica the presentations from 17 clubs a total of about 50 historical are included in the overall presentation of the own Classic area. “We really the great commitment shown by the clubs,” emphasises Michael “They are extremely important for the long-lived fascination of the brand.”

the topics Mercedes-Benz Classic is up at the Techno Classica exhibition are the services provided by both Centers and dealerships, the comprehensive provided by garages and workshops, and the availability of Mercedes-Benz GenuineParts. The Museum and the Mercedes-Benz Classic are also taking part in the

Anniversary fair in Essen

year it is the 25th time the Techno Classica, the leading trade fair for classic will be held in Essen. The fair will be opened on 10 2013 with a preview, and trade day followed by three days from 11 to 14 April. The anniversary event has attracted attention so that all of the 20 halls and the section of the Essen Exhibition will be full. And very for the anniversary, 25 automotive brands all over the world will be exhibited at the Techno Classica.

it started in 1989, the Techno has established itself as the leading and trading centre for the international scene. This year the are expecting more than visitors who will be awaited by than 1200 exhibitors. will be about 2500 quality collector’s cars on as well as restoration specialists, and spare parts providers – and in everything else connected classic cars such as models, accessories and art.

Heading to Stuttgart?

The history of the will be the focus of a special taking place at the Mercedes-Benz from June 18 to November 3,

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